The Store on File
Closing the gap between the layout on file and the store on the ground.
DG2N Blog
Better retail decisions begin with a space you can test.
Practical guides and field notes on digital twins, spatial AI, store planning, and visual merchandising.
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- 02
The Store Was Always Right
Bringing ground-up merchant instinct to big retail through daily store capture and AI iteration
- 03
Buildings Are Assembled, Not Drawn
Treating architectural elements as rule-based blocks transforms building design from drawing into intelligent assembly and search.
- 04
Your Spreadsheets Are the Spec
Most enterprise AI programs fall behind because they were planned for the org chart while the actual organization runs on email and Excel.
- 05
The Floor Finishes the Plan
What a merchandising brief has to carry if it is going to survive contact with a real store.
- 06
Pay by the Plate
A menu of sixty-five small retail tools from dg2n, priced like conveyor belt sushi and built around files instead of platforms.
- 07
Published, but Not Available
Fifteen years of open government solved distribution. The missing layer is the relationships between rules.
- 08
The Second Visit Problem
Why tools designed for creation fail when we return to understand, review, and decide.
- 09
The Geometry You Plan In
A planner is only as good as the space it searches. Fix the geometry first and the planning gets easy.
- 10
What a digital twin can help you decide
Separate the operational question from the technology before you build a model.
- 11
From CAD file to a reviewable facility model
A practical checklist for turning layout information into a model your operations team can verify.
- 12
Where AI agents fit in operational planning
Define useful assistance, boundaries, and human approval before automating a workflow.
- 13
Planning a visual compliance workflow
Use a clear reference, consistent capture, and operator review to make visual checks useful.
- 14
Connecting layout, data, and operating rules
A guide to the information a useful operational model needs.
- 15
Taking a pilot across multiple facilities
Standardize what is shared while preserving the differences that matter locally.
- 16
Building a measurable business case for digital twins
A framework for estimating value without treating simulation results as customer outcomes.
- 17
Keeping merchandising rules consistent across stores
Make central intent clear and local exceptions reviewable.
- 18
Using simulated shoppers alongside customer research
Understand what a behavioral scenario can test and where real observation is still needed.
- 19
Introducing automation without losing operational control
A phased approach to changing planning workflows with your team.
- 20
Comparing store layouts with operational data
Turn a layout discussion into a structured comparison of alternatives.
- 21
Your first digital twin project: a practical walkthrough
Scope one facility, prepare the inputs, and define the decision your first model should support.
- 22
Preparing layout files for a digital twin project
A handoff checklist for drawings, fixtures, and site context.
- 23
Writing useful planogram rules
Translate brand requirements and local constraints into reviewable planning inputs.
- 24
Preparing an integration with existing retail systems
Agree data ownership, field mappings, and failure handling before connecting systems.
- 25
Measuring the outcome of an operational pilot
Define the metric, baseline, and comparison before changing the process.